I've been looking for deep-pocket flannel sheets that didn't cost a small fortune, and finally came across this set. Lots of great reviews, being on sale, and have a 12% coupon from Great Offer Stock aided in my decision to buy them. SOO glad I did. These sheets are really pretty, fit my 17" mattress perfectly, are super soft (washed first). We've had them on our bed for a couple weeks (hey, don't judge) and they are still soft and cozy, and haven't pilled up. My husband wants me to buy another set of these exact same sheets, so I'm waiting for the sale/coupon deal again :).