Better than I had even hoped. The color is wonderful, softer than pictured. During the day it is backlit, letting in sunlight but blurring the image. At night it is easy to see. Since I roll mine up about 2/3rds most of the time, the large bird does not show but it is still pretty. Since the back is not colored and I do not want a large roll of tan showing at the bottom, I roll it by hand underneath and then adjust the cord so none of the blank roll is showing. This is a subtle elegant addition to my living room. I ordered 2 as I have a dble window. Even tho my windows ar 30" wide, the 36" shades mounted on the outside of the window frame look great.