It's always difficult to purchase things like rugs online, because you can't see the color or feel the fabric in person first.
However, I was pleasantly surprised at how super soft this rug is. The color (i got black) is a dream, and the faux fur is so awesome to touch that sometimes I stand on it instead of sitting on my couch just to have my feet on it.
Things to know - the underneath of the rug is like faux suede. I currently have it under the front 2 legs of my couch which holds the rug in place but if there is going to be a lot of foot traffic, I recommend getting a pad to keep it from slipping and sliding.
Second, it does shed a bit. Just a bit, though. The fur doesn't come off on my clothes or anything but I see it on my hardwood floor. But since it's not a lot, I just vacuum maybe twice a week and it's fine.
I highly recommend this to give your home some glamour and flare!